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Hasbro

Hasbro
Hasbro
Hasbro
Hasbro
About the Artist
Hasbro
Biography
Hasbro was founded by two brothers, Henry and Helal Hassenfeld.Brothers, initially a textile remnant company, the brother expanded in to the production of school supplies. Later the brothers produced doctor and nurse kits, its first toys in 1940.
The first successful toy was Mr. Potato Head, which the company purchased from inventor George Lerner in 1952. Due to the toys success in 1964, the brothers produced the G.I. Joe toy, which they called an "action figure" in order to market the toy to boys who wouldn't want to play with "dolls".
The company shortened its name to Hasbro Industries in 1968. In 1983, Hasbro produced another successful toy franchise, My Little Pony. The company acquired the Milton Bradley Company in 1984, bringing The Game of Life, Candy Land, Twister, Chutes and Ladders and Yahtzee into the Hasbro fold, and found continued success in 1984 with the release of the first Transformers toys. The Transformers Jumpstarters toys were the subject of a lawsuit by Hasbro in 1985 where they sued a toy manufacturer for selling toys based on their design. Hasbro won the suit.[4] In 1986, Hasbro acquired Playskool, which purchased Mr. Potato Head from Hasbro that year. Parker Brothers was purchased by Hasbro in 1991, and with it Monopoly, the most successful commercial board game of all time.
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